Sell with Conviction: The Importance of Believing in Your Book

If you don’t believe in what you’re selling, neither will your prospect.

Frank Bettger

Your most powerful ally is belief in yourself.

However, if you lack the confidence in yourself or your book, so will your potential readers.

Let that thought settle inside you.

Then ask yourself, “Was I fearful when I wrote my book?”

No, you were fearless because you knew you were on A MISSION, so let that fearlessness flood every piece of marketing copy you write.

The best way to impact the life of another person is to market your book confidently to the people who are most likely to buy it, most likely to read it and most likely to have their life transformed by it. Share on X

Without confidence, they’ll feel your lack in your book marketing copy and they won’t buy your book.

And really, why should they? If you don’t believe in it, why on earth should they?

Reflect on why you wrote your book in the first place.

What inspired you to write it?

What message do you want to convey?

What impact do you want it to have on your readers?

Your answers to these questions will remind you of the importance of your work.

Fulfillment is waiting for you on the other side of your first sale. Not because of the money, but because of your opportunity to impact the life of another human being.

Courageously embrace the possibilities in your book marketing efforts!

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